I think it’s fair to say that most of us are a slave to our mobile phones.

I can’t count the amount of times I have nearly hit someone with my car because they have been that engrossed in their mobile phone, they have been oblivious to their surroundings. It’s scary for both me, the driver and the pedestrian!


We have become Smombies (a Smartphone zombie) or as I like to call them Phombies (Phone Zombies)

Although, personally, I do not like the word Smombie/Phombie as zombies are typically scary, unreasonable creatures that can not be reasoned with, it accurately describes those that are wrapped up in their mobile phone, completely oblivious to the fact that they are putting themselves and others in harm’s way.
Pokemon Go is a perfect example. There have been countless websites created giving adults and children tips on how to stay safe when using the app. Emergency services have been called out numerous times due to people putting themselves in dangerous places and situations and some people have even called 999 due to someone stealing their Pokemon! WTF!!!

I was shocked and appalled to learn that according to Wikipedia, cities such as Chongqing and Antwerp have introduced special lanes for smartphone users in 2014 and 2015, to help direct and manage them, for their safety!

I can’t believe we live in such a world where phombies require their own special lanes as they can’t be trusted with their own personal safety.

Whenever our attention snaps to something new (in this case, text messages, emails, social media, notifications) we get a shot of dopamine.
Dopamine is a naturally occurring antidepressant in the brain, however what happens when you get too much of anything? You need massive amounts, of dopamine in this case, just to feel “normal”.

See my How To Naturally Increase Your Dopamine Levels For A Happy, Stress Free Life blog post.

It’s got out of hand, we are over stimulated by notification icons and beeps on our mobile phone. We have become dopamine addicts aka phone addicts.
How much power do you give to the beeps and notifications on social media? All your phone needs to do it ping and you have lost 10, 20, or even 30 minutes of your life seeing if you’ve missed anything. Social networks absorb SO much of people’s attention.

It’s so tragic, because, we don’t even realise we are being brainwashed everyday. Everytime we feel an emotion or something happens, we publish it all over the web, then Facebook (for example) collect all your data, with what triggers you or what makes you happy and they selectively show or hide posts that can influence how you feel. You have unknowingly given them a map of your emotional profile and they have stored it in their database. What a powerful position to be in.

All’s not lost. You aren’t fighting a losing battle when it comes to the Smombie Apocalypse. There are several things you can consciously do to minimise any possible brainwashing and return to a natural state of dopamine.


For those who disagree with the vileness of Smombification, watch the video below and then let me know your comments.


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